2014 School of Cloth Sponsor Highlight: Enkore Kids


2014 School of Cloth Sponsor Highlight: Enkore Kids

Recently, we had an opportunity to interview Susan McCarthy, co-owner of Enkore Kids from Boonsboro, MD. Enkore Kids is a sponsor and donated $500 in cloth diaper products to the 2014 School of Cloth event, much of which will be donated to charities who distribute cloth diapers to low-income families.

How important a task is cloth diaper education to your business?

Cloth diaper education is very important to our business. So many people still believe cloth diapers are all about plastic pants, pins, and wet pails. Our classes show them it’s so much easier than they thought. We believe in helping families to save money and to help reduce the environmental impact of having a child. Education helps parents make the best choices for their families without succumbing to misleading advertisements or the latest hype. If a parent is educated from the beginning about diapers, they are more likely to ask for information about other aspects of their child’s life, like with proper car seat installation and use (which is another service we offer).

How frequently do you teach cloth diapering classes in your community? What types of classes do you teach?

We teach families everyday in-store about diapers and offer classes several times a year about diapers. We also offer classes and education in the areas of baby wearing and car seat safety.

Do you have a favorite memory about a class or family that you taught?

I met this particular couple one evening as the store was getting ready to close. I was able to stay late and helped them purchase several diapers and accessories to go with diapers they had been given. The mother was due the next month and I encouraged them to come visit me with their car seat so I could teach them how to properly install and use it. They sent me a picture a few weeks later of their newborn baby girl – I was so happy for them. They called me a few days later with concerns about the baby not wanting to breast feed. I was able to find a couple of names and phone numbers for them and within a few days baby was eating great. They just came to visit recently to show off the baby and to look into getting some cloth swim diapers for an upcoming trip, a car seat poncho for this winter and for me to teach them how to safely travel with their car seat. Since that night that I stayed late to help them, they have been coming back for more and more information and products and they have been now recommending our store to their friends and family.

What’s your favorite piece of advice to give NEW parents about cloth diapering?

My favorite piece of advice to give to new parents about cloth diapering is to not give up- they may need to try several brands and/or styles of diapers before the find the right combination to fit their baby and their lifestyle. Also, as baby grows they may need to adjust their routines and stash again. Cloth diapering is not a one time purchase and your done, even with “one-size” diapers. Its an evolving part of your child’s life.

How else do you support cloth diapers in your community?

Enkore Kids has locally organized and sponsored the Boonsboro Great Cloth Diaper Change, with anywhere from 27 to 46 families each each year. We’ve also used the event to help raise funds for a local cloth diaper closet to help families in need get started with cloth diapers. While it is still a small program, we hope to expand the program next year with our new partnership with the Washington County League of Foster and Adoptive Families

Enkore Kids specializes in new and used cloth diapers, baby carriers, clothing, toys, and baby-related equipment. We offer our customers and community a great way to raise their children affordably in these increasingly difficult economic times. We provide families with a way to get money back for items their children have outgrown or are no longer using and provide a great selection of gently used items at less than new retail prices to help them provide new items for their children. Our large selection of new and used diapers can help a family save thousands of dollars just in diapering alone. We have an ever changing selection of items and take pride in getting to know our customers and being able to spend time helping them make the best choices for their families

You can find more information about Enkore Kids at the following links:

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What is School of Cloth?

 

School of Cloth is a month full of FREE cloth diaper classes provided by participating Real Diaper Circles and Real Diaper Association businesses all across the nation. Participants are eligible for a chance to win a cloth diaper prize package and winners will be able to select which charities a larger prize package will be donated to. To find your local host, please review the School of Cloth main page.

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